Proposing Value Master the Compelling Sales Proposal Steve Thompson 9781619614062 Books
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Your proposal is one of the most powerful ways you can differentiate you and your company from the competition.
It facilitates one of the critical conversations in the Value Lifecycle of the ongoing business relationship. In short, your proposal has the potential to make you and your company look very different — in a good way. In this book you will learn to build trust and credibility through your proposal, making it easy for the customers to choose you and your company.
The Value Lifecycle is a unique framework that looks at how a customer views an ongoing business relationship. Companies that are world-class at executing the Value Lifecycle model have much less account churn, enjoy higher conversion rates when selling to new customers, benefit from higher success rates at cross-selling and upselling, have higher margins on the deals they close, and retain customers longer. In many cases, they are virtually bullet-proof from competitor attacks.
Nobody is going to take that account away from them!
Proposing Value Master the Compelling Sales Proposal Steve Thompson 9781619614062 Books
This book is brilliantly written by an obviously superb salesman that knows how to read his customer and deliver the proposal that they want, not the cookie cutter kind of drivel that every other company spews. His Value Lifecycle model is the only way to present the customer with the deal that they not only require, but also want, out of said proposal. I have never been a salesman, so as I was reading this book what I was getting from it was that most sales teams tend to present themselves in the same way with every customer but Mr. Thompson changes things up for every different circumstance and uses his Value Lifecycle model to give the customer exactly what they want and sometimes a lot they didn’t even know they needed. I would highly recommend this book to any level of salesperson out there that wants to hone their craft and seal more deals.Product details
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Tags : Proposing Value: Master the Compelling Sales Proposal [Steve Thompson] on Amazon.com. *FREE* shipping on qualifying offers. <b>Your proposal is one of the most powerful ways you can differentiate you and your company from the competition.</b> It facilitates one of the critical conversations in the Value Lifecycle of the ongoing business relationship. In short,Steve Thompson,Proposing Value: Master the Compelling Sales Proposal,Lioncrest Publishing,1619614065,BUSINESS & ECONOMICS Business Communication General
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Proposing Value Master the Compelling Sales Proposal Steve Thompson 9781619614062 Books Reviews
One of the best business books i have read. My Goodness, this book is going to have a profound impact on my business. Guys just lap up this book and implement in your b2b business. Thanks Steve
In an attempt to put it briefly, “Proposing Value” is a professional, straightforward, and well-written book that is packed full of unique, intelligent, and most importantly, practical concepts aimed at helping business owners from standing out from the competition and increasing conversion rates.
For me personally, author Steve Thompson’s “Proposing Value” has proven to be the kind of book that has everything I’ve been looking for, and more. I look forward to putting the lessons I’ve learned into practice in the future, and I will be sure to give the book a reread at some point to keep the concepts fresh in my mind. An absolute must read.
This book is brilliantly written by an obviously superb salesman that knows how to read his customer and deliver the proposal that they want, not the cookie cutter kind of drivel that every other company spews. His Value Lifecycle model is the only way to present the customer with the deal that they not only require, but also want, out of said proposal. I have never been a salesman, so as I was reading this book what I was getting from it was that most sales teams tend to present themselves in the same way with every customer but Mr. Thompson changes things up for every different circumstance and uses his Value Lifecycle model to give the customer exactly what they want and sometimes a lot they didn’t even know they needed. I would highly recommend this book to any level of salesperson out there that wants to hone their craft and seal more deals.
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